Firdawsi 34,387 Posted November 11, 2015 Share Posted November 11, 2015 Industry projections put first week sales for both albums just north of 300,000 units, not including streaming and track equivalent albums. One key indicator is how preorders are showing at iTunes. On Apple's digital storefront, One Direction shows an advantage, with about 170,000 units on order versus 110,000 for Bieber. Or does that show an advantage? Bieber's digital sales across his discography account for 15.5 percent of his 10.7 million aggregated album sales. One Direction's digital penetration across the group's 6.64 million album scans in the U.S. stands at 34.8 percent, more than double Bieber's. So it stands to reason that One Direction would have more digital pre-orders, and digital data backs that up. If it comes down to consumption (which takes into account all sales, plus track and stream-equivalent albums), label soothsayers give Bieber a slight edge, saying that he has stronger track sales at the moment. Also, Bieber has another advantage on streaming services. Both albums are expected to total between 50,000 and 80,000 equivalent units, with Bieber possibly winning that race by 10,000 units or so. X As Def Jam’s Justin Bieber and SYCO/Columbia’s One Direction square off ahead of their Friday releases, it’s looking like all-out war—with every sale, download and stream vital. Bieber’s release-day Staples Center bundle, announced last night, ups the ante; we now hear that four total dates at the venue are on hold, with two of these all but sold out as of this story's publication. $22 tickets for the show entitle purchasers to admission and the album. That’s exactly $4 over the regular ticket price of $18. Depending on configuration, capacity at Staples is 18k. This follows on the heels of a Bieber promotion letting Lyft riders download the album for $5 and get a credit of equal value. 1D, meanwhile, is offering exclusive content (a digital photo album, vinyl, video and more) with pre-orders. Both acts will be doing major TV. JB began a week of Ellen yesterday that will culminate in an outdoor show on Friday; he’s Access Hollywood’s Artist of the Month, with splashy daily looks on air and online; he hits The Tonight Show on 11/17 and The Today Showthe following morning; and his dance film PURPOSE: The Movement will get a TBA primetime TV airing. 1D will be on Ellen’s outdoor stage on 11/18; they’ve tweeted that they’ll be doingKimmel with an outdoor performance on 11/19, with a $15.99 ticket-album-tote bag bundle for fans (which sold out instantly). 1D will also be on GMA next week sometime during the show’s 40-hour marathon 11/17-11/19, performing several songs, including the U.S. TV premiere of “Perfect.” The Brit boys also launched a "first listen" event with preorder at movie theaters that could add to their totals. Both acts have unleashed new instant-grat tracks in the last few days. 1D leads overall in preorders, but Bieber has moved to #1 on the iTunes album chart, while 1D sits at #4; JB’s “Sorry” is #2 on the singles side, “What Do You Mean?” is #6 and1D’s “Love You Goodbye” is #9. X Link to post Share on other sites
RihannaRTT 14,528 Posted November 11, 2015 Share Posted November 11, 2015 Quote Or does that show an advantage? Bieber's digital sales across his discography account for 15.5 percent of his 10.7 million aggregated album sales. One Direction's digital penetration across the group's 6.64 million album scans in the U.S. stands at 34.8 percent, more than double Bieber's. So it stands to reason that One Direction would have more digital pre-orders, and digital data backs that up. How flawed. We're talking pre-orders not total sales. This doesn't mean shit. Let's wait for first day numbers and then judge, coz at this point they have nothing but guesswork to go on. Link to post Share on other sites
Gilly 12,318 Posted November 11, 2015 Share Posted November 11, 2015 i really really hope the king of pop, justin, takes it but idk one thing is for sure tho - bieber will win in the long run. No 1 curr for One 1 apart from their fanbase Link to post Share on other sites
Ryan 6,363 Posted November 11, 2015 Share Posted November 11, 2015 1D deserve to snatch it Link to post Share on other sites
Moedano 354 Posted November 11, 2015 Share Posted November 11, 2015 9 minutes ago, Gilly said: i really really hope the king of pop, justin, takes it but idk one thing is for sure tho - bieber will win in the long run. No 1 curr for One 1 apart from their fanbase They had their half hour of fame Link to post Share on other sites
edwinfg 9,131 Posted November 11, 2015 Share Posted November 11, 2015 Come through, King. Link to post Share on other sites
KING TITO 1,386 Posted November 11, 2015 Share Posted November 11, 2015 The boys have done really well this year. The ladies need to step their pussies up. 4 Link to post Share on other sites
Liam 16,191 Posted November 11, 2015 Share Posted November 11, 2015 I think Bieber will outdo them. I could see him selling close to 400k Link to post Share on other sites
King X 988 Posted November 12, 2015 Share Posted November 12, 2015 All that promotion the Biebs is doing Can't even hate. I wish Bey cared that much. Link to post Share on other sites
Teenage Wet Dream 2,909 Posted November 12, 2015 Share Posted November 12, 2015 Wait so 1D is releasing an album but not touring with it? Link to post Share on other sites
Oblivia 2,954 Posted November 12, 2015 Share Posted November 12, 2015 1d haven't even had a hit single this era so do the math Link to post Share on other sites
Jony 14,504 Posted November 12, 2015 Share Posted November 12, 2015 1D just have the fans. Bieber is starting to have some of the GP too. 1 Link to post Share on other sites
Tonic 4,890 Posted November 12, 2015 Share Posted November 12, 2015 1 hour ago, alexander said: 1d haven't even had a hit single this era so do the math Ummm.. What Do You Mean? Sorry? Link to post Share on other sites
Philip 19,006 Posted November 12, 2015 Share Posted November 12, 2015 4 minutes ago, Tonic said: Ummm.. What Do You Mean? Sorry? Bieber has two, 1D had Drag Me Down, but that was short lived. Link to post Share on other sites
Philip 19,006 Posted November 12, 2015 Share Posted November 12, 2015 Anyways, Bieber was never a front loaded artist, thus My World 2.0 selling more than any 1D album, even tho 1Ds album sold more than any Bieber's albums first week Link to post Share on other sites
Philip 19,006 Posted November 12, 2015 Share Posted November 12, 2015 Anyways, he is working haaard to get this #1, hope he does. Link to post Share on other sites
Tonic 4,890 Posted November 12, 2015 Share Posted November 12, 2015 2 minutes ago, Philip said: Bieber has two, 1D had Drag Me Down, but that was short lived. I meant the songs wdym and sorry Link to post Share on other sites
Philip 19,006 Posted November 12, 2015 Share Posted November 12, 2015 3 minutes ago, Tonic said: I meant the songs wdym and sorry huh? Link to post Share on other sites
Tonic 4,890 Posted November 12, 2015 Share Posted November 12, 2015 5 minutes ago, Philip said: huh? biebs deserves the #1 spot and can sit on my face all day long Link to post Share on other sites
Philip 19,006 Posted November 12, 2015 Share Posted November 12, 2015 Just now, Tonic said: biebs deserves the #1 spot and can sit on my face all day long first part, true 2nd part - no Link to post Share on other sites
