Turn the album into a full era with singles + promo singles/basically an album campaign.
Idk if evermore was a separate or a continuation of folklore's theme/story but I'd merge the two into one (shorter than 16 track) album
1. Willow (lead)
2. Coney Island (January/February 2021)
3. Gold Rush (April/May 2021)
Tour from June to November
4. No Body No Crime (July/August 2021)